Should I use IGTV or YouTube?

When it comes to engagement, you’ll likely find that your IGTV video will have higher social engagement numbers (likes, comments, shares), but the YouTube video will rack up more views and likes on a more extended journey because of its long shelf life.

Is it better to post IGTV or normal video?

If you have a video that’s over 3 minutes long that would be difficult to parse into stories, IGTV is great. If you have content that might be suited for Reels but is a little more produced and formal looking, IGTV is a great alternative. And like Reels, IGTV is a great opportunity to reach new viewers with your video.

Is IGTV worth it 2021?

In 2021, you have every reason to use IGTV to grow your business and virtually no reason to ignore it. IGTV can boost your visibility, create more engagement and conversions, and assist in building your community. It can also give you another way to entertain, educate, and interact with your audience.

Is it worth using IGTV?

IGTV would be ideal for businesses that can actually show their products at work or give a visual demonstration of some kind. Otherwise, if it’s just someone talking to the camera and you’re NOT a heavily followed influencer of some kind, then there likely won’t be much incentive to watch your video.

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Is IGTV replacing YouTube?

Today, the company is rebranding IGTV as “Instagram TV,” and it’s getting rid of the exclusive IGTV video format. … IGTV was introduced in June 2018 and was essentially meant to become a mobile equivalent to YouTube, creating a space to discover and watch longer videos. But the longer format never caught on.

Does IGTV increase engagement?

As Instagram’s answer to Youtube, IGTV is a platform worth utilising to boost both your following and engagement. It’s another way to reach your audience on a platform you’ve already established yourself on, and opens up the possibility of greater brand awareness and exposure.

Is IGTV quality better?

To upload the highest possible quality video to Instagram, you’ll want to post your video to IGTV instead of your standard grid. IGTV offers a much better resolution and bitrate than the traditional method for uploads.

Is Instagram still relevant 2021?

Is Instagram popular in 2021? Certainly, Instagram is still popular in 2021 and remains one of 6 social networks that have more than a billion users.

Is IGTV still popular?

In the short time since it was launched, it has proven to be popular not just with regular users, but also companies across the world. Popular brands such as Louis Vuitton, Nike, and the Food Network have started regularly posting IGTV videos that are attracting likes as well as followers.

What content does best on Instagram 2021?

Here are the top Instagram aesthetic trends for 2021:

  • The rise of Reels.
  • Visual brand storytelling.
  • Inclusivity and accessibility.
  • The no-edit edit.
  • Text-heavy carousel posts for cause advocacy.
  • Community-led content.
  • Animated elements.
  • Hand-drawn layers.
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Should I post a YouTube video on Instagram?

The short answer is — yes, you can share a YouTube video on Instagram. … That’s why before you re-upload any copyrighted material, you should make sure you have the permission of the person who posted the video. And it’s always a good idea to credit them in your post so that people can go back to the source.