Past Blogs

Four tips for a better press release

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Amid the conversations around the evolving journalism landscape, there are a lot of arguments for and against abandoning the traditional press release (or news release, depending on how religiously you follow AP Style). Clients often ask us whether they should … Read More

Perspective from Peru

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This month we’re featuring a post from our summer intern, Mackenzie Mixer, about her volunteer trip to Peru to work with community health workers in the country and the challenges people face to obtain health care in less developed parts … Read More

Media Buying During Election Season

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My daughter recently asked me what people mean when they refer to Colorado as a “swing state.” The simplest answer is that Colorado’s electorate is split rather evenly between Republicans, Democrats and Independents, which makes us important in determining the … Read More